June 2011
2 posts
3 tags
VIP Service, Subtle Localization: Retail Execs... →
Le Printemps has created Chinese-language maps, put together a tax rebate scheme, and worked with luxury brands like Chanel to create special ruby-colored handbags aimed at Chinese shoppers. Additionally, De Cesare said that his company recently arranged a trip for a group of 70 high net worth Chinese, which included personalized shopping, leisure and travel services.
4 tags
Report: Chinese Shoppers Spent 400% More On Luxury... →
Of the US$69 billion the World Luxury Association says Asian tourist-shoppers spent on luxury goods in Europe last year, nearly $50 billion was spent by Chinese, meaning these individuals spent four times as much on luxury goods abroad as they did at home.